Infographic: How branding works in the Social Media age?

by on January 17th, 2012 1

Social media has changed the way brands market their products and services. To leverage social media platforms for branding purposes, brands need to understand what works and what does not work on digital media, and how customers interact with them on different social media channels like Facebook and Twitter.

Market research firm AYTM surveyed 2,000 US internet users to find out what they expect from brands using social media. Check out this infographic and find out whether your brand is using social media effectively or not.

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