Vodafone India launches Zoozoo Comic Series on Facebook

by Swati on January 28th, 2012

Vodafone India has launched a new comic series on Facebook featuring its much loved Zozoos. The comic called ‘The Adventures of Super Zoozoo’ has been created by Vodafone’s advertising agency OgilvyOne Worldwide, and would be available on Vodafone Zoozoo’s Facebook page.

The Super Zoozoo  character which made its debut in 2011, in Vodafone’s 3G campaign, is portrayed as a superhero. The comic introduces fans and readers to the black and white Zoozoo universe, where crocodiles invade picnics and superheroes don’t need secret identities.

“We have seen that our fans constantly demand new Zoozoo material and a comic series was the most natural extension of the Zoozoos. So far, fans only knew Zoozoos through short ads or through content on our Facebook page. These comics are a great way for readers to get to know the Zoozoo world in all its quirky sweetness,” stated Anuradha Aggarwal, vice president, brand communication and insights, Vodafone India.

Anuradha further added that Vodafone plans to extend the comics with new Zoozoo characters and plans to give readers a chance to contribute their ideas for the comics.

1. Celebrate Christmas with Zoozoos on Facebook...
2. Win BlackBerry Storm,Participate in Vodafone’...
3. Vodafone launches Mobile App Store in India...
4. Impressive Marketing, the ‘ZooZoo’ Style...
5. Vodafone launches ‘Vodafone Smart’ Android pho...

• Previous Post Next Post