Baidu seems to be following the path of Google. The Chinese search giant has announced a new deal with travel website Skyscanner. The Edinburgh-based travel search company, called as “Tianxun” in China, will allow Baidu’s 440 million users to search for international flights.
Skyscanner’s flight search technology will be available on Baidu, alongside the local flight search service provided by Baidu’s own company, Qunar.
Talking about the deal Skyscanner chief commercial officer Frank Skivington said that he expects the deal to be transformational for the company.
“The emergence of a whole cohort of business travellers and an independent wealthy middle class in China means the need for not just low-priced domestic travel but a very comprehensive international travel is clear and present. The top 50 air routes globally are now in Asia Pacific – a lot of that is in and out of China.For a market the size of China, and which is just beginning to grow, to have that presence on the main search engine is a genuine coup for us and genuinely has the capability if being transformational for us,” Skivington added.
In addition to the partnership with Baidu, Skyscanner has also announced the launch of an office in Beijing, headed by Yi Bao, who joined the Edinburgh-based firm last year. Skyscanner is initially recruiting a team of five.