Go Social

New Update : Schedule your status in Buzzom

Today, Buzzom has launched a new feature “Schedule Status”. This was a much awaited feature from our buzzom user.

Here are the screen shots from the application :

Not much has to be said about the interface. It is as simple as it look.

After scheduling the status, you can simple check the details of  your scheduling under the scheduler section:

You can edit the message or delete them.

Social Brand Management is the future of Internet Business

Internet marketing is in a hell lot of confusion than before. Initially, Internet marketing was all about beautiful banner ads on the most popular websites. The higher the traffic of the website, the higher the visibility of the Ads. Publisher ruled the market with their fixed banner ad pricing.

Then came the search engine which gave advertisers an alternative and cheaper path. Now advertiser could bid for the keyword terms and get their banner displayed according. Things changed upside down when Google brought their effective search engine advertising platform with advance algorithms.

In Google, you just had to bid for the keywords and Google would take care for publishing your non-intrusive ad over the internet. This revolutionized the advertising space in the Internet. Doubtful market was immediately transformed to one of the biggest business model of the Internet.

But along with the advancement of the internet and email system, there were more innovation like Email Marketing, Search Engine Optimization, Pay per Click ads, Paid review on online news and so on. Currently, these fields are defined and has been thoroughly researched.

Source : coursesandcareer.com

Social Media entered into the space when we had things like active forums and blogs where people spent their time in conversation. Till today, forum is considered the strongest channel to influence people. Blogs are also making their way to becoming influential at presenting ideas. Along with forums and blogs, social networking sites like Twitter, Youtube, Facebook and Social bookmarking sites like Digg, StumbleUpon and Delicious are rising as a influential platform.

Today defining your Internet marketing plan is bit tricky. Though we already have a pre-defined steps for search engine optimization, email marketing and other Google Adsense stuff, the space of social media marketing remains un-defined and open for categorization. But don’t let that deter you.

Social Media has not only brought revolution in the space but has also challenged the traditional marketing fundamentals of the Internet. Many marketing specialist say that banner ads are the things of the past and in-content advertising is the future.

In order to understand better, we need to look at the behavioral change in consumers. Data shows that mobiles devices is soon taking over PC as a consumer device. This also means less activities in web and more in mobile applications and mobile apps. Today every business is targeting for mobile applications because there is an opportunities. These new devices have changes user’s behavior.

People spend their time in sites like Facebook, Digg, Twitter, Youtube and read blogs and comments all the day. People are listening and consuming digital content more than before. Further, they have become resilient to the banner advertisement.

Today successful advertisement is not banner ads but social media campaigns. If you search for top internet campaigns they will include sites like Twitter, Facebook and Youtube. The main idea is to mobilize crowd and lead them. This means that we are back to the stone age where advertising meant influencing the crowd and creating communities. By stone age, I meant to say we are back to our fundamentals.

Community is the fundamental idea behind the new age marketing. But how do you create community? Unlike other internet marketing where things are automated, Social Media requires involvement and deep engagement with the consumer. NO WAY is banner going to work. You have to engage and influence.

For influencing in the social media, we have things like quizzes, games and so on. Today’s social media framework allows advertisers to use different tools to engage with consumer and this is one of the most effective way of doing it. Engagement doesn’t mean intruding but instead it means welcoming.

Today market is involving and we are seeing many tools being built. I believe that brand management is something that is going to hit big time because it solves the problem for brands to create campaigns and engage with users.

So next time, you are thinking about your Online Marketing, make consumer engagement your priority.

Buzzom is Down Why?

Dear Buzzom Users,

First of all, we are really sorry for the service down of the Buzzom since Saturday. We had been hoping that the issue could be resolved by Monday, but it hasn’t.

As you can see that you cannot log on to the system using Twitter Authentication, but you can certainly use our Facebook features.

Apparently, our service has been randomly shutdown by the Twitter’s automatic monitoring system. It is not the first time that we have faced this issues. But unlike in our previous case, this time we have not been given any reasons.

We are still figuring out why this has been done. As you all probably know that we have changed our service a lot of time to comply with the Twitter’s changing Terms and Conditions. As a result, the present version of buzzom had nothing against the Twitter’s TOS.

One of our following/unfollowing engine was also converted from automatic to manual. The only value addition we had with our following/unfollowing engine was not the automation but listing out of user’s followers and unfollowers. Besides that every follow/unfollow action was manual.

Further, we have been working to develop the best possible Social Media client adding many other social networking site.

One thing I would like to tell to all our users is that Buzzom is not just a random tool being created in the Internet. It is a well planned and designed application build by the industry experts. The road map of buzzom is long and interesting and we only work to add value to online network’s eco-system. Our history proves that very well.

Buzzom has been running like a professional web products with 24 hrs support system and user guidance. Our buzzom users will know this much better than anyone. We respond to each mail and each query being fired on Twitter.

Lastly, we are still looking forward to Twitter’s response and possible way to resolve any kind of issue that is there. Buzzom is here for betterment of online eco-system.

Hence, I appeal users and Twitter that we are working hard to bring the service back.

Thank You.

Deep Sherchan

Chief Marketing Officer, InRev Systems

P.S. Our other service Buzzom Premium is also facing similar issue.

Buzzom Services Downtime Continues

Dear User,

Buzzom Services has been down temporally as we are still awaiting some updates from Twitter. We are extremely apologetic for all the inconvenience this outage might have caused you. Though you can sign in using your Facebook account, login through Twitter is still not activated.

We hope to hear back from Twitter in a few hours and put the service back up as soon as possible. We thank you for your patience and promise to add more value to the service and make up for the time lost.

We are also in the process of shortlisting a lot of features for Buzzom and Buzzom Premium which will be available very soon. If you have any feature in mind that you’d like us to add, please let us know.

We’ll keep updating you on the progress here.

Regards

Team Buzzom

Buzzom Premium Temporarily Down

Dear Buzzom Premium users,

Buzzom Premium is currently undergoing some maintenance work and will be down for sometime. We regret the inconvenience caused to you.

Regards

Team Buzzom

How to Schedule Messages by Bulk Upload in Buzzom Premium

Buzzom Premium gives you the ability to schedule your messages which can be posted at any desired time to your social networks. All you need to do is specify the date and time of the post and the system will update it for you in Twitter, Facebook, Facebook pages, LinkedIn and MySpace. Scheduling messages one by one can be tiresome at times and if you like to schedule a lot of messages at once, you’d rather go for Bulk Upload.

Below are the steps for scheduling messages in bulk as CSV or Excel.

Step 1: Click on ‘Upload Excel’.

Step 2: Click on ‘Download CSV’ or ‘Download Excel’.

Step 3: Put your Twitter ID in the ‘Username’ column, message in the ‘Message Column. Use Y and N for the next four columns based on whether you want them to be scheduled for Twitter, Facebook, LinkedIn and MySpace respectively. If you have mentioned Y for Facebook, LinkedIn and MySpace, Please make sure that you have associated these network accounts to your main Twitter account. If no, please go to ‘Account Management’ and associate them first.

Step 4: If you want the messages to repeat, please type the following options:
RD: for Repeat Daily
RW: for Repeat Weekly
RBW: for Repeat BiWeekly
RM: for Repeat Monthly.

Step 5: Type the correct date and time in ‘Schedule on’ column. Make sure you type a data and time which has not passed already.

Step 6: Please save this file in your system and click on ‘Choose File’ in the box that’s already open in your browser. Click on ‘Ok’

Step 7: Go to ‘Queued Status’ tab and check if the messages have been scheduled.

Buzzom includes language translation to its social media Client

How many of you know more than just 2/3 language? Don’t you think it is a problem when you are presented with a text in another language. What if the text contained a very important message?

We have observed that in Twitter, people tend to be comfortable with their own language and tend to tweet on their own language. Similar with other networking sites. Specially in Twitter, we have contacts from over the world hence understanding their language is a pain. You would have to use third party application to translate and re-translate the updates.

Well, you don’t have to have such headache anymore. Buzzom gives you an easily accessible translate button which will let you translate the Tweets/Updates into any other language.

Along every updates, you can view the Translate button, simple click on it and choose your language of interest. You are given 53 different language options. Just click on it and the new translated language will appear.

In addition to that, you can even translate your replies and update. This will make sure that your respondent will understand your replies.

We hope that this new feature will help user be more interactive with their contacts and help build good relationships.

If you all have any suggestions or queries, please comment on the post below or simply send you message at buzzom@in-rev.com.

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Buzzom launches Mentorship Program

Buzzom Mentorship program is constructed to help businesses use Buzzom’s application to gain presence over the Online Networking Sites. As time is changing, Buzzom has found it essential to educate and train people to understand the online social eco-system and use it for their benefits.

Buzzom Mentorship program contains three stages:
1. Basic understanding of Social Networking Sites and Business
2. Understanding different types of Social Media Campaigns
3. Using Buzzom’s Tool to achieve defined goals of Social Media Campaigns

The goal of this program is to help SME get trained Social Media skills and leverage their online eco-system.

For more information check out the Buzzom Mentorship here.

Advance filters added to Buzzom People Search

People search is one of the most important and powerful feature of Buzzom. Since its launch we have been adding advance features to the system to make people search more interesting and efficient. Recently, we added advance filter option that allowed user to add different search criteria like bio, location and name.

Today, we are announcing an interesting feature to Buzzom People search. The new feature allows you to filter the search result according to :

1. Followers count

2. Following count

3. Profile Image present or absent

These criteria will allow to be more efficient in your people search.

Above image clearly shows how you can access the new features. Just click on the Advance Search option and you are given advance options.

You can choose either ‘more than’ or ‘less than’ option in Follower and Following count. Then there is a simple check box for image only option.

Please, keep giving us feed backs about our services. We have been encouraged by our users response so keep us encouraging and we will bring more to product.

InRev Systems recieves Award of Excellence at Microsoft TechSpark 2010

We are glad to announce to our well wishers and loyal users that on Friday 13th, 2010 InRev System received an Award of Excellence at Microsoft TechSpark 2010.

Microsoft TechSpark 2010 was a flag ship event organized by YourStory.in with support of Microsoft Bizspark Program and CNBC TV 18 Young Turks. The goal of the event was to encourage the entrepreneurship in the field of product companies and support them in their venture.

Among 208 different startups, InRev System was chosen in the pool of final 17 startups. As a result of participation and dedication in the product area, InRev and all the other 17 start-ups received Award of Excellence. For more detail visit Techspark 2010.

So we would like to share this opportunity to express our gratitude for encouraging us and supporting our product Buzzom.

TechSpark 2010 Award of Excellence